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  • how to increase brand visibility
    Entrepreneurship

    5 Ways to Increase Your Brand Visibility

    7 September 2020 /

    You can have the best offering in the world, but if it’s not seen by the right people, you’re not going to get the results you want. Getting your business in front of your target audience should always be your number one priority when it comes to building your brand. Five Ways to Increase your Brand Visibility. Whether you’ve been in the game for a decade, or a few weeks, obtaining visibility in a crowded market can feel impossible. I’m here to tell you – you can do it! I’ve done it myself and I know it will work for you, too. The best part? You can start implementing these…

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    Entrepreneurship

    The Basis of Branding for Beginners

    17 August 2020 /

    Branding is defined as managing the image of a brand. This management takes place through actions and strategies that include factors such as: purpose, visual identity, communication and design. These elements are able to shape the perception that consumers have about the brand and the feeling that it generates. Branding isn’t just about business either, hence the guide focuses on branding for beginners – so you can start building your brand as an individual too! Want to know how to develop your business branding? Check out my tips: 1. HAVE A PURPOSE It is common for entrepreneurs to focus a good part of their energy thinking about what they are…

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