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5 Ways to Increase Your Brand Visibility
You can have the best offering in the world, but if it’s not seen by the right people, you’re not going to get the results you want. Getting your business in front of your target audience should always be your number one priority when it comes to building your brand. Five Ways to Increase your Brand Visibility. Whether you’ve been in the game for a decade, or a few weeks, obtaining visibility in a crowded market can feel impossible. I’m here to tell you – you can do it! I’ve done it myself and I know it will work for you, too. The best part? You can start implementing these…
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How I Boosted my Pinterest Impressions Overnight
Pinterest is basically like Google for creatives, artists and bloggers. From the time that Pinterest first rolled out to now, you’ll find that the platform has evolved as a business advertising platform and as a way for bloggers and freelancers to promote their creative services. There’s also plenty of posts detailing everyone’s Pinterest strategy – which FYI all have the same information or tell you nothing except “buy my course to find out!”. How am I different? Well, for a start, I’m not asking you to buy anything or sign up to my newsletter. I mean, please do if you genuinely want to, but there’s no hidden benefit for me…
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The Basis of Branding for Beginners
Branding is defined as managing the image of a brand. This management takes place through actions and strategies that include factors such as: purpose, visual identity, communication and design. These elements are able to shape the perception that consumers have about the brand and the feeling that it generates. Branding isn’t just about business either, hence the guide focuses on branding for beginners – so you can start building your brand as an individual too! Want to know how to develop your business branding? Check out my tips: 1. HAVE A PURPOSE It is common for entrepreneurs to focus a good part of their energy thinking about what they are…
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Digital Marketing Strategies for your Small Business
The digital presence of your business is one of the first things potential customers will notice. From fashion through to technology, if your online business etiquette and branding doesn’t represent your goals, values and services, you are losing customers. That’s why your business needs digital marketing strategies. Think of a strategy as your digital marketing business plan: outlining your business goals, target customers, budgeting and action plans. Successful digital marketing campaigns require detail and thorough market research, something a small business owner probably doesn’t have time for. So what can you do? Marketing Strategies for your Small Business A marketing strategy is an achievable and focused plan of action used…